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Marketing Strategy

Road map. Blueprint. Secret recipe. Regardless of which metaphor you prefer, we consider a thoughtful strategy to be essential to your marketing success. Sure, you could wing it or go on gut instincts – but the best, most sustainable results start with a clear plan. 

At Hammer Marketing, custom marketing strategies are ingrained in everything we do. It starts with the discovery phase, where we soak in everything about your business, including your goals, current brand and marketing, and industry landscape. To round things out, our strategists layer in unique experience and both qualitative and quantitative research. The end result is a comprehensive marketing strategy document that includes in-depth customer personas, recommended tactics, and key performance indicators (KPIs), just to name a few.  

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True team effort. 

During strategic development, collaboration is the name of the game – and you play a valuable role. We take your vast knowledge of your business and translate it into marketing insights. We also listen to your ideas, engage in honest conversations, and make recommendations based on what we think is the best course of action. 

It’s a marathon, not a sprint. 

We’re in this (and with you) for the long haul. Our marketing strategies typically span 12-18 months. This provides ample time to develop a customized strategy, create and implement tactics, and analyze results. Of course, nothing is set in stone, and we have the agility to adjust and optimize the tactics as new opportunities or challenges arise.   

Scaled to your needs. 

We partner with organizations of all shapes, sizes, and structures. Whether you’re looking for an entire outsourced marketing department or need supplemental assistance, we provide fresh perspectives, specialized expertise, and a can-do attitude. 

Here's our favorite examples

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